7 Reasons The Edison Deck Helps You Create Innovative Ideas

Jan 30, 2020, 7 mins read

Steve Jobs said he wanted to “put a ding in the universe.” Walt Disney said, “If you can dream it, you can do it”, and Jim Rohn said, “Ideas can be life-changing. Sometimes all you need to open the door is just one more good idea.”

In short, those who have good ideas have the power to change the world. Truth is, if you can create innovative ideas at will, you will always be valuable because creative ideas are the fuel that makes the world a better place. Ideas solve problems at work - and at home and they inspire you to create new services, products, and experiences.

But what happens if you struggle to come up with suggestions and proposals. You don’t have to be born naturally creative and ridiculously innovative to be an idea generator. That’s because it’s a skill you CAN learn.

And the Edison Deck is the tool to help you do just that. So keep reading to discover 7 reasons why everyone who’s interested in self-improvement and personal growth should keep a deck of these cards close to hand.

1. Generate 1500 innovative ideas

Did you know that the average person has between 50,000 - 70,000 thoughts a day. That sounds like a lot, the only problem is most of these thoughts are repetitive.

We can’t help ourselves! Instead, we get caught up in repetitive thought loops that have us thinking about the same things over and over again. Confirmation bias helps to drive this as does the reticular activating system [RAS] in the brain. We like to be right [because that makes us feel validated] so we’ll look out for things that support our pre-existing views and ideas [it’s why social media can be an echo chamber]. And your RAS helps by drawing your attention to the things that are important to you.

If you want to have more innovative ideas, then you have to let your mind wander down different roads. You have to ask it different questions to get it out of those repetitive thought loops and into a different place entirely.

The Edison Deck helps you do this with its 150 idea-generating prompt cards.

    1. Pick a card
    2. Grab your notebook [because successful people take notes.]
    3. Write down 10 different ideas in answer to the prompt

 Each card generates 10 fresh ideas and the entire deck will generate 1,500. That’s plenty of new thoughts to inspire and shake up your thinking.

2. NOT digital

Tech is awesome, but it’s also very distracting. If you want to be your best self, you have to develop an empowering relationship with your phone to ensure you control it - not the other way around.

Stay too hooked up to your phone and you don’t give your brain the time and space to wander off. As you know, the best ideas rarely come when you need them too. Instead, they show up when your brain has the time and space to play.

Edison prompt cards are made to be held in the hand. You don’t need your phone or tablet to use them - in fact, you want to use your Edison time to get away from your phone!

Away from the pings, notifications, distractions, and temptations of your favorite social channel, you can go deeper. You can take more time and you create more space for awesome to bubble up.

So use your Edison as a trigger to disconnect and get into some deep work. It’s a small shift that can literally change your life.

3. Habit building

Aristotle said that “we are the sum of our actions, and therefore our habits make all the difference.”

The more you do something, the easier it gets and the more you practice, the sharper that skill becomes. The Edison Deck is designed to help you integrate idea generation into your everyday life.

You can spend as long or as little time as you like when answering the prompt. Even set a timer if you want to get real-time focused.

But once you’ve completed a prompt, use a tool such as the Habit Roadmap to check off the day as complete. You’ll quickly build a winning streak and a chain of daily activities that you won’t want to break. In fact, get consistent with your daily activities and before you know it, you’ll be pulling a new card and generating more ideas on autopilot.

Which leads to point number 4…

4. Makes innovative ideas a part of your identity

Every Edison prompt will unlock at least 10 creative ideas. It’s true; not everyone will be good. In fact, there’s a good chance you’ll write down a whole load of garbage before you create something worth exploring further!

But making every idea a good idea isn’t the point.

Instead, the Edison Deck is designed to help you integrate idea generation into your identity. It’s designed to help you feel more confident playing around with your thoughts, taking risks, and diving down rabbit holes you would normally avoid. Edison prompts encourage you to think laterally and see old thoughts through a fresh perspective.

This is how the Edison Deck helps you to see yourself as someone who can come up with innovative ideas when you need to. It will show you that you can train your brain to generate ideas at will.

Imagine the difference that would make to your life. How would you show up differently at work, in your relationships, and for yourself?

When you believe you are something, you begin to show up as that person.

5. Expand your range of creative ideas

The Edison Deck deliberately asks you questions that you’re unlikely to ask yourself. It asks you to solve problems that probably wouldn’t be on your radar until you put the card in your hand.

This process is gold because it gets you thinking on a much broader scale than anything you’ve done before. You never know where your next game-changing idea is going to come from. You don’t know what innovative ideas you’re going to combine to create something truly life-changing.

But you’ll increase your chances of finding those big ideas the more you come up with them.

So let the Edison prompts expand your thinking and spark your curiosity. Then pull on the threads to see where you end up.

6. Easy to use

The Edison Deck is both affordable and super easy to use. All you need is a notebook, a pen, and some undisturbed time and you’re good to go. Each prompt care is printed on high quality card and the prompts stack away into the storage box keeping everything neat and tidy.

When you’re ready to generate ideas, simply remove the lid, pull out a card, and get brainstorming.

You can use the deck anywhere you like. Use it on your desk, on the sofa, at the coffee shop, or sat in the park. Take a selection of cards when you’re traveling. Even use them to kick-start meetings or have deeper conversations with your children. This flexible tool is waiting for you to make it your own.

Where will you use it?

7. Creative ideas to action

With 150 cards, the Edison Deck has the potential to help you generate at least 1,500 creative ideas [that’s 10 ideas per prompt - but why stop at 10? Feel free to push your thinking as far as you want!]

You don’t have to implement every idea.

In fact, you won’t want to implement every idea because they won’t all be good - and that’s the point. If you give yourself permission to have lots of bad ideas, something seriously genius is sure to bubble up. It’s why Edison said, “I have not failed. I've just found 10,000 ways that won't work” when he was asked about his progress with the lightbulb.

But rest assured, at some point you will come up with something special that you do want to implement and introduce into your life. It’s how your Edison Deck can take you from idea to action.

Ready to create more innovative ideas?

Your ability to generate innovative ideas at will is one of the most important skills you can develop for your life. It will empower you in business, in your relationships, and in your personal projects. It will leave you feeling more capable when things go wrong and it will transform your vision of what you believe is possible for you and your life.

It’s the skill that keeps on giving.

And with a tiny $22.99 price tag, why would you not invest in a tool that helps you cultivate and nurture something so life-changing.

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