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the story behind

Winning Wednesday

Hi, I'm Cathryn Lavery, founder of BestSelf, and I write Winning Wednesday each week as your mid-week reset button.

Here's what you'll get:

  • 5-minute productivity hacks that save you hours each week
  • Evidence-based insights on productivity, relationships, and well-being
  • Actionable challenges that build momentum in every area of your life
  • Curated resources & tools to inspire and support your journey

Join over 150,000+ people like you who rely on Winning Wednesday for actionable strategies to boost productivity, deepen relationships, and create meaningful progress – delivered exactly when you need it most.

My Promise to Your Inbox

This isn't another promotional email cluttering your inbox. Here's my commitment:

Every Winning Wednesday delivers genuinely useful content you can implement immediately. No fluff, no sales pitches – just actionable insights when you need them most.

I chose Wednesday because it's when motivation naturally dips (they don't call it hump day for nothing). It's the perfect moment for a reset that helps you finish your week stronger.

With an ADHD-friendly format, each edition respects your time while providing maximum value.

My goal? To make this the most valuable email you receive all week – one that consistently builds momentum in your work, relationships, and personal growth.

Join 150,000+ people like you who get their mid-week reset every Wednesday.